If you give a reason for fashion people to show up somewhere as a group, they’ll take it. This past week, South by South West a large festival on the pulse of digital media and the sort took place in Texas. While we’re just getting off our high from Paris Fashion Week, a boatload of the digitally in-tune fashion crowd took a short “working vacation” to the festival. As we get closer to warmer months, let’s take a look at how some of the better off people dressed down for the affair.


